Do you have the same customer information stored in multiple places? If so, you have redundant data. This sounds negative, but redundant data isn’t always a bad thing. Sometimes it’s necessary, such a...
Salesforce, HubSpot, and other popular CRMs are giants of their industry. Millions of businesses power their customer relationship management, sales, and marketing through them. They have to cast a wi...
Small companies face numerous challenges as they strive to grow and scale effectively. One aspect that often gets overlooked, yet holds paramount importance, is maintaining clean CRM data. While large...
In an ever-evolving digital landscape, businesses continue to rely on an array of software apps to manage their daily operations effectively. One of the critical components of this ecosystem is the CR...
In today's data-driven landscape, having a complete and accurate CRM database is critical for success. From ZIP codes to job titles and phone numbers, businesses must capture and maintain a wealth of ...
HubSpot’s ticketing system allows companies to keep track of service requests and manage everything from one shared team inbox. When companies handle customer support and service requests in HubSpot, ...
No one wants to spend more money than they need to. That’s one reason many organizations treat data maintenance as a one-off cleanup project rather than a continuous process. They may believe the one-...
Keeping your customer data clean is essential. Reliable, error-free data is a cornerstone of growth for any company. Your data impacts customers at every point in the customer journey. It affects the ...
Anyone who works in marketing operations knows that customer data is a critical foundation for success. But even with this knowledge, most people underestimate just how impactful customer data is at e...
Every company has its own “usual suspects” when it comes to CRM data issues. Duplicate records, inconsistent data, formatting errors, and general data input errors are just a few examples. Those data ...
