Advances in technology and automation have resulted in less human interaction overall. But in today’s tech-driven world, customers, employees, and executives are looking to connect on a personal level...
Some of the largest enterprise account-based marketing (ABM) teams in the world rely on Salesforce to execute their ABM strategy. For many, ABM represents a more structured way to engage with companie...
Tired of combing through your Salesforce, HubSpot, or Intercom databases by hand to identify to remove duplicate entries? Duplicate Salesforce data can be a serious problem. It can be a drain on your ...
HubSpot and Salesforce are two of the most popular marketing and sales platforms in existence today. Naturally, each platform specializes in specific areas and provides unique benefits, leading to man...
Bad Salesforce data can suck the life out of your marketing campaigns and sales initiatives. Duplicate Salesforce data, missing data, inaccurate data, outdated data — it all adds up over time as pro...
As companies begin to expand the number of ways in which they use Salesforce within their organization, they look for more in-depth and automated ways to take care of specific tasks in the system. A...
Do you want to customize the object pages that your users see in Salesforce? Are you confused about how to go about it? Maybe you aren’t sure whether you should use page layouts or record types—partic...
There is nothing more aggravating than hitting your Salesforce API usage limit. Your company grinds to a halt. Apps stop talking to each other. Data is blocked from being added to your CRM. Maybe cert...
Duplicate accounts in Salesforce can be a serious problem for account-based sales and marketing teams. Duplicate accounts break your single customer view and can cause confusion among your teams. The ...
Have you ever tried to deduplicate contacts across HubSpot and Salesforce, while the two platforms are syncing? If you have you know that it can get pretty complicated. Fixing duplicate records in you...