Salesforce Forms are a critical component of data management in Salesforce. Users can create, edit, and update lead, account, and contact records through forms. These forms can be customer-facing or i...
Salesforce Activities are used to track the interactions that your team has with Salesforce accounts and the leads and contacts that are related to them. The Activities consist of tasks, events, and c...
Salesforce multi-select picklists are notoriously tricky to use effectively. On the one hand, their benefits are understandably alluring. Like single-select picklists, multi-select picklists provide s...
Salesforce Flow represents the future of automation in the Salesforce platform. Growing out of Salesforce’s Process Builder and Workflow features, Salesforce Flow allows you to automate complex busine...
An approval process is a form of Salesforce automation that allows for records to require approval before moving forward through an operation. Approval processes in Salesforce can be used in an almost...
Advances in technology and automation have resulted in less human interaction overall. But in today’s tech-driven world, customers, employees, and executives are looking to connect on a personal level...
Some of the largest enterprise account-based marketing (ABM) teams in the world rely on Salesforce to execute their ABM strategy. For many, ABM represents a more structured way to engage with companie...
Tired of combing through your Salesforce, HubSpot, or Intercom databases by hand to identify to remove duplicate entries? Duplicate Salesforce data can be a serious problem. It can be a drain on your ...
HubSpot and Salesforce are two of the most popular marketing and sales platforms in existence today. Naturally, each platform specializes in specific areas and provides unique benefits, leading to man...
Bad Salesforce data can suck the life out of your marketing campaigns and sales initiatives. Duplicate Salesforce data, missing data, inaccurate data, outdated data — it all adds up over time as prosp...
