Four Phases of Customer Data Management Evolution

In the beginning, you simply collect data. Perhaps there just isn’t enough data collected for you to worry about the processes and tasks associated with managing it. But over time, as your customer da...

30 Companies Explain How & Why They Switched Their CRM and Marketing Automation Software

Are you always on the hunt for a new piece of software to manage your customer data or marketing campaigns? You’re not alone. 49% of businesses plan to increase spending on their CRM, and if you’re no...

Start Your Free Trial